Ezults was founded by seasoned executives in response to real life issues in their businesses. Over the past decade, founder Jim Smyth lived through and became aware of significant changes in the publishing industry. Customers were increasingly searching the web to conduct their research on products and services they were interested in. Moreover, the addition of social media networks added an entire new element to the picture. As Ezults’ members noticed the rapidly changing landscape, they began an exhaustive research effort and the development of the Ezults Framework for Net Leadership was born—an 8 step process for leaders to engage and optimize their presence on the net. Finally, Ezults brought together technology experts from different fields to put Ezults' business processes into a superior platform for implementation.
Today customers want to engage directly with the experts, and if you are in a technology or professional services organization, you probably know that traditional sales and marketing methods no longer meet this demand. At the same time, you may be spending even more money on search engine optimization (SEO), advertising, joining networks, attending conferences, enhancing websites, or managing public relations. Your customers are increasingly looking to the web to meet their demands. Moreover, they don’t trust advertising that is “pushed” at them. Today' custmrs are looking for a more authentic experience. They also have an even greater expectation for you to deliver information quickly and at a lower cost while using the latest technology tools. Additionally, customers are making recommendations to one another about you and your organization—a process that it is greatly affected by social media.
Through Ezults’ solutions, based on expert cutting edge research, you can take advantage of these rapidly occurring changes to drive your organization’s success. The Ezults Anchoring Site and 8 Step Framework empowers you with today’s technology—enabling you to lead on the net without wasting time and money learning tools that are perpetually changing.
An Anchoring Site will strategically place you on the web with a specialized publishing platform and collaboration tools that are seamlessly integrated with at least six social media accounts in order to let you publish meaningful, authentic, and sustainable messages. As a leader in your organization, you can become a “virtual salesperson” to help close business. An Ezults’ Anchoring Site gives you a powerful platform to personalize your organization’s brand with social media while optimizing your search engine rankings and bringing you clients.
The Net Leadership System, working in conjunction with an Anchoring Site, provides you with targeting services that help you define what communities you want to connect with. It also provides monitoring services that give you a comprehensive view of what your clients, prospects, and competitors are doing, alerting you to things that may require your attention.
Ezults offers a customized approach that lets clients take advantage of the Ezults’ Framework but enables them to implement it on their own while still using all of the proprietary techniques, processes, tools, and systems that make Ezults’ methods work so well. Custom Services are tailored to meet your specific organization’s objectives.
In conjunction with our solutions, Ezults offers a variety of training and support programs, including executive overviews and workshops. For clients already using our Anchoring Site or 8 Step Framework, there are topical webinars and forums available. For clients using our custom services, there are specific training programs designed for groups implementing a particular part of an Ezult's program.
Many organizations may need a specific consultation to meet an immediate need to fix or improve operations. Ezults has expertise and close partners to work with you on specific projects such as:
Ezults also licenses and trains larger organizations’ teams in the implementation of a comprehensive web presence. We can train your professionals, from your technical support groups to your sales and marketing teams, in the methods and best practices that will drive revenue to your company via the internet. If there is anything your company needs, don’t hesitate to contact Ezults and see if we have the expertise to assist you.